Business owners rely on web-design firms to build their websites and help manage their online presence. Both owner and designer can evaluate the visual appearance of a site; the technical side of a site is a different matter. Here there is a large gap between the business owner’s knowledge and that of the designer. For the most part, technical elements are hidden from view. Though hidden, they have a great impact on a website’s health.
Chris Weickert recently published a research study on this issue, Tom Casano is an SEO-guest and Daniel Butler(Technical Director of The Bannermen) will cover web designers angle. The session is hosted by Ross Tavendale.
Real research study on 1000 sites(USA)
Different angles, as we have SEOs and Web designer on the panel
Live questions, Live straight answers from the panel
Who should attend?
SEOs, Business owners, web designers
Ross Tavendale, Founder at Type A Media
Ross first business was selling potpourri door to door in a mining village in the west of Scotland. Quickly learning the value of proper market research and understanding the audience he started working for big box agencies where he cut his teeth working on clients like Boots, Etihad and TripAdvisor. He now runs an independent agency Type A Media with his team delivering SEO services and world-class memes to SMEs and FTSE 250 businesses.
Ross is hosting this webinar.
Chris Weickert, CEO at EC Weickert, Inc.
Chris Weickert is the author of the study that is the basis of today's webinar. He is a 14-year veteran of B2C eCommerce and co-founder of EC Weickert, Inc. a US based web and online media company with 5 separate brands. He is also a business owner consultant, focused on issues related to website effectiveness. His work with owners is a combination of a translator, auditor, educator, coach and problem solver.
Chris is the main speaker for the webinar
Tom Casano, Founder at Sure Oak
Tom Casano is an SEO consultant and the founder of Sure Oak, an SEO agency based in New York. Tom has core competencies in link-earning with outreach, keyword research, on-page optimization, technical site audits, strategy, content planning and content marketing. Tom grew a startup, LifeCoachSpotter.com, from 0 to 20,000+ organic visitors/month with SEO, having worked extensively in the field by personally testing dozens of strategies and techniques to boost rankings. Tom hosts the Sure Oak podcast with weekly episodes of interviews with other digital marketing experts.
Tom will be main SEO expert for this webinar.
Daniel Butler, Technical Director at The Bannermen
Daniel Butler is Technical Director and CEO for The Bannermen Limited. He has been working in advertising for over 12 years and has worked with for some of top agencies in the industry. He has been at the head of The Bannermen’s growth over the last 5 years and has taken the company to stage were they now work with clients such as BMW, Mc Donald’s, Nike and many more world class brands on a daily basis. His main passions lye in growing client relationships, assisting the the career growth of his staff, but still enjoying getting stuck in with the code when he can. As a bonus, I won a Cannes Cyberlion and a D&AD yellow pencil despite being Scottish.
Daniel is a web design expert.