Menu
webinara overview
Marketing

Webinar: Real-Time Digital Marketing

The Ability to Leverage “Now”

webinar description

In this webinar, Rebecca Lieb shares findings from her research on real-time digital marketing, including the top 6 use cases, the benefits and risks, and 12 best practices for preparing for real-time, plus countless examples of success. During this webinar, Rebecca will discuss how real-time digital marketing (RTM) can add tremendous value to customer interactions; making brands appear relevant, with-it, informed, dynamic and buzzworthy. The movement toward RTM is also driven by consumer expectations as immediacy, relevance and access increase with technology.

Reasons to attend the webinar:
  • Access to Rebecca Lieb's research on real-time digital marketing

  • Discuss marketing challenges with your peers

  • To take a deep dive into real-time digital marketing best-practices

Speakers:
Critical Mention
Steve Shannon, Senior Vice President, Sales and Marketing
Steve Shannon joined Critical Mention in 2009 after 17 years with the media monitoring firm BurrellesLuce. In his last position as executive vice president, he oversaw sales, marketing and product development. Steve began his career at BurrellesLuce as an account executive and was appointed regional sales manager in less than three years, doubling the sales of the firm’s media database service. In the product development arena, Steve conceived and led the launch of the BurrellesLuce web portal, delivering a per unit revenue increase of 32%. He also designed and implemented iMonitor in 2008 and led the team that closed more than 600 sales of the service in the first six months after launch. Steve earned a BA in Communications from Kent State University.
Rebecca Lieb
Rebecca Lieb, Strategic Advisor / Research Analyst / Author
Rebecca Lieb is a strategic advisor, research analyst, keynote speaker, author, and columnist. Her areas of specialization are digital marketing and media, with a concentration in content strategy, content marketing and converged media. She works with many of the world’s leading brands on digital marketing innovation. Clients range from start-up to non-profits to Fortune 100 brands and regulated industries, including Facebook, Home Depot, Nestlé, Anthem, Adobe, Honeywell, DuPont, Fidelity, Gannett, IBM, Save the Children, Pinterest, Cisco, ad and PR agencies, and The Federal Reserve Bank of New York.
27

Jun

2017

1:00 - 2:00 PM
(GMT -4)

(Duration - 60 minutes)

ATTENDANCE FEE - FREE

WEBINAR HAS ENDED
Organizer: CommPRO.biz

Corporate communications, marketing, financial communications and social media influencers share their insight & expertise. CommPRO is your gateway to participate in these important industry discussions.

Other webinars you may like
Free
Duration: 60 Min
Show Me The Links Seasonal Link Building
This is the next episode in popular series Show Me The Links! Ranking without links is still very, very difficult. You want it or you don't - you need links. Curious about how you can get ready for the holiday season? Join us to discuss why you should start now and what needs to be done to ensure a
Link Fish Media
Speaker - Julie Joyce
More info
Free
Duration: 60 Min
How To Do Amazon SEO and Marketing
Amazon shopper’s primary navigation method is Search and it is crucial for any seller on Amazon to optimize their listing to increase visibility. In this webinar, we will touch key factors that influence your product discoverability and how you can leverage Amazon marketing services to generate
Just Eat
Speaker - Gerry White
More info
Free
Duration: 60 Min
How To Earn 2K-5K Freelancing On The Side
In this workshop, we’re going to show you exactly how to attract clients by focusing on “revenue generating activities”, how to double your close-rate by asking your prospects simple questions instead of pitching and how to leverage retainers by solving ongoing problems so you can earn
Purple Smudge
Speaker - Tristam Jarman
More info
Other webinars you may like
Free
Duration: 60 Min
Show Me The Links Seasonal Link Building
This is the next episode in popular series Show Me The Links! Ranking without links is still very, very difficult. You want it or you don't - you need links. Curious about how you can get ready for the holiday season? Join us to discuss why you should start now and what needs to be done to ensure a
Link Fish Media
Speaker - Julie Joyce
More info
Free
Duration: 60 Min
How To Do Amazon SEO and Marketing
Amazon shopper’s primary navigation method is Search and it is crucial for any seller on Amazon to optimize their listing to increase visibility. In this webinar, we will touch key factors that influence your product discoverability and how you can leverage Amazon marketing services to generate
Just Eat
Speaker - Gerry White
More info
Free
Duration: 60 Min
How To Earn 2K-5K Freelancing On The Side
In this workshop, we’re going to show you exactly how to attract clients by focusing on “revenue generating activities”, how to double your close-rate by asking your prospects simple questions instead of pitching and how to leverage retainers by solving ongoing problems so you can earn
Purple Smudge
Speaker - Tristam Jarman
More info
show all webinars
ARE YOU 100% SURE YOU WANT TO YOU WANT TO DISCONNECT ?

yes no
PLEASE TYPE A VALID KEYWORD IN THE SEARCH FIELD