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Webinar: Marketing Scoop Success Story

Season 2 Episode 4

For Search Marketing Scoop Episode 2.4 we look at a Success Story – why a particular digital marketing strategy was so successful and what everyone in our audience can learn from it.

This episode is hosted by digital marketing expert David Bain – and joining him will be award-winning Global Content Creator from LinkedIn, Alexandra Rynne.
Alex will be discussing how we launched our Secret Sauce eBook: How LinkedIn Turns Up the Heat on Their Marketing Campaigns. I'll speak to:

the cross-functional collaboration it took to create the eBook
our actual launch strategy - channels we used to distribute + A/B testing strategy
how we repurposed the content to keep fueling the fire - infographics, guest blog posts, video content etc.
Why attend?
  • Live shooting of the Podcast episode

  • LinkedIn Content Marketing, how they do it

  • Live public Questions allowed

Who should attend?
Content Marketers, Business Owners
Speakers
speaker
David Bain , Head of Digital Marketing Courses at AVADO
Head of Digital Marketing Courses at AVADO, Founder and Host of Digital Marketing Radio and Host of SEMRush's very own Search Marketing Scoop podcast.
speaker
Alex Rynne, Content creator at Linkedin
I'm an award-winning content creator who builds global
content campaigns designed to inspire and enable marketers and sales
professionals to find success on the LinkedIn platform. My work has been
featured in Inc., Forbes, American Business Journals, Social Media Examiner,
AdWeek, and more.

WEBINAR HAS ENDED

Organizer:

SEMrush is the leading competitive keyword and AdWords research tool on the market. Our software and tools can help users learn about their — and their competitors'​ — digital marketing campaigns.

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