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Webinar: In-house day: big brands issues

Do Big Brands need SEO?

THIS WEBINAR WAS RECORDED ON THE

October 18, 2017

Duration

60 min

Does Twitter need an SEO or IBM for that matter?
Why some Big Brands use in-house marketers and Microsoft and some other - external agency.
Does it matter if you are not as Big?
What can we all learn from Big Brand's issues?

For this session, we will have IBM, Twitter, and Vodafone SEOs hosted by Barry Adams, who spent 12 years being in-house SEO.
Why attend?
  • Do Big Brands need an SEO?

  • What can WE learn from Big Brand's experience?

  • Meet IBM, Twitter, and Vodafone SEOs

  • Live Questions, ask Twitter a question.

Speakers
speaker
Barry Adams, Founder at Polemic Digital
Barry Adams has been building and ranking websites since 1998. Over the years he's honed his skills in a wide range of businesses, from small agencies to Fortune 500 multinationals. In 2014 he founded specialized consultancy Polemic Digital to deliver world-class SEO and digital strategy services to clients such as the UK's most read newspaper The Sun and America's most popular cable news network Fox News.
speaker
Patrick Stox , Technical SEO at IBM
Patrick Stox is a Technical SEO for IBM. He writes for many search blogs and speaks at conferences. He's an organizer of the Raleigh SEO Meetup (the most successful in the US) and the Beer and SEO Meetup and was the founder of the Technical SEO Slack group.
speaker
Nick Wilsdon, Lead SEO at Vodafone
Lead SEO, Group Optimization at Vodafone Group; founder of E3 Business Incubator, a consultancy group helping enterprises and start-ups
speaker
Tyler Vickers, SEO at Twitter
Tyler has been an in-house, enterprise search marketer for the past seven years. He formerly served as the lead SEO for Yahoo, where he worked on both the bulk of editorial SEO efforts as well as major technical rollouts for Yahoo Sports, News, Movies, and Finance. He currently oversees all SEO efforts for Twitter within their Growth Marketing team.

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Organizer:

SEMrush is the leading competitive keyword and AdWords research tool on the market. Our software and tools can help users learn about their — and their competitors'​ — digital marketing campaigns.

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