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Marketing

Webinar: How to create a Perfect Digital Marketing Strategy

Digital Olympus: Free Online Digital Marketing Conference

webinar description

"How to create a Perfect Digital Marketing Strategy" - is a Digital Olympus Winter Edition session which gives answers to many important questions regarding digital marketing planning.

Murat Yatagan will explain how to create high quality content for websites visitors and to make it Google-friendly. Moreover, Paul Wood will give a serious talk about the way we market products and services to customers online can have a profound positive or negative impact on the happiness of our customers. He invites to discuss if online marketers and the creators of online experiences should take notice and understand how to reduce stress and provide an enjoyable experience. Finally, Hanna Thorpe is going to show how to determine a quality strategy, empower your team/agency to make smart decisions and follow the overall direction of your marketing mission.

Reasons to attend the webinar
  • Discover best practices and timesaving tricks from digital marketing experts!

  • Learn how to build up an effective digital marketing strategy

  • Get some practical advice based on successful experiences of top marketers

Speakers:
Digital Olympus
Alexandra Tachalova, Founder of DigitalOlympus.net
SEO Consultant
Murat Yatagan, Creating High Quality Content for Visitors and Making it Google-friendly
Murat Yatagan is an SEO Consultant with more than 8 years of expertise on SEO and UX, of which 5 years derives from his Sr. Product Analyst role at Google Search Quality Team in Ireland. Murat was involved in several teams at Google, such as web spam fighting with a specific approach to manual actions, reconsideration requests, site recoveries, backlink profile analysis and community management.

Murat is a member of Advisory Board at two startups from Turkey (KTH Event Agency and Indisera) focusing on growth strategies and technical consultancy and Co-Founder of a Turkish startup (SociRest). He’s a regular speaker at industry events, podcasts, and meet-ups. As an active member of the SEO Community, an author in organic search and digital marketing. Plus, he offers in-company SEO training and occasionally gives lectures on SEO at universities.
Indulge Media
Paul Wood, Benefits of Using Choice Architecture in Digital Marketing
Paul is the founder and Managing Director of the Oxford-based digital marketing agency, Indulge UK. He has also acted as visiting lecturer on the MA Journalism course at the University of Winchester and is the co-founder of Supplement Standards LTD, a company that is on a mission to protect the health and integrity of athletes and supplement users.

Paul has a passion for UX, quality management, creativity and writing in the third-person. Paul is on a mission to uncover how the way products and services are marketed can be a source of great stress and how as marketers, we should do our bit in making people’s lives happier.
White.net
Hanna Thorpe, How Strategic is your Strategy?
Hannah Thorpe is Commercial Director at White.net, an integrated digital marketing agency. She works with clients to produce multi-platform campaigns through every stage from ideation through to completion.

Hannah’s role covers everything from leading complex technical strategies, to creating innovative content campaigns and harnessing data to drive results
06

Dec

2016

12:00 - 1:30 PM
(GMT +)

(Duration - 90 minutes)

ATTENDANCE FEE - FREE

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