Hit, Hit, Sale – Funnel Marketing Strategies with Paid Media Channels
By the end of this webinar, you will have insight into 15 different strategies that can be used across the various paid media channels to help encourage potential customers down the purchase funnel. From awareness right the way through to purchase, Samantha will give you the ideas and inspiration to help you build a paid media strategy for your business or your
Warnings: This is Advanced stuff
Some extra tips and tricks for experienced PPC
Live public Questions allowed
Who should attend?
PPC, Business Owners
Joel Bondorowsky, Founder at Quality Score
Joel’s launched his first PPC search campaigns to promote his own business back in 2001. Since then he has launched thousands of successful small business campaigns which eventually lead him to manage mass-market campaigns for the website builder giant, Wix.com. Today Joel is a founder of Quality Score, a boutique PPC agency that is based in Tel Aviv which manages some of the largest mass market PPC campaigns on Google AdWords and Facebook.
I was told be a friend of mine: Joel is "P" in PPC:)
Kirk Williams, Owner at ZATO
Kirk is the owner of ZATO, his Paid Search & Social PPC micro-agency of experts, and has been working in Digital Marketing since 2009. In 2017, he was named the #4 Most Influential PPCer in the world by PPC Hero and has written articles for many industry publications. He is a co-host of the weekly #PPCChat on Twitter, as well as an avid conference speaker, having traveled across the US and UK to talk about Paid Search (especially Shopping Ads). Kirk currently resides in Billings, MT with his wife, four children, and little sleep.
Samantha Noble, Client Strategy Director at Koozai
Samantha Noble is the Client Strategy Director at Koozai with a key focus on Paid Media ranked #6 by PPC Hero in the Top International PPC Expert list. She helps clients grow their business through creating highly targeted digital strategies that focus on every stage of the marketing funnel. With her passion for digital, she founded the Digital Females group back in 2011 and is also working as the Co-Chief Editor for State of Digital.
Arianne Donoghue, Strategy Director at Epiphany
Having started off her digital career client side over a decade ago, Arianne has worked for both agencies and brands in-house, specialising in all things paid media. She is now back agency side focusing on marketing strategy at Epiphany Search.
A regular speaker and trainer on the conference scene, she’s also an editor and contributor at popular site State of Digital, and a proud part of She Does Digital, a collective of people in Leeds aiming to boost the number of women in digital careers.