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webinara overview
Marketing

Webinar: Fix These 10 Common Marketing Data Fails to Boost Conversion

webinar description

Data-driven marketing is all about...the data. To get the performance you want from your MarTech systems, learn the most common marketing data fails and how to overcome them. If you want to boost the performance of your marketing campaigns and get the conversion rates you're looking for, sign up for this webinar now.

Reasons to attend the webinar
  • How to assess if data quality is holding your campaigns back.

  • Best practices to improve the data you already have.

  • How to improve your segmentation and personalization efforts. (hint: it's not about buying more data.)

  • Which business processes to focus on to get the most bang for your buck.

Speakers:
The Marketing Scope
Eric Vidal, SVP of Marketing
Eric brings recognized leadership in start-ups, marketing, content marketing, lead generation, advertising, tracking behavior, PR, messaging, social media, online events and web collaboration.
Openprise
Allen Pogorzelski, Vice President, Marketing
Allen has led marketing at both large companies and early stage startups, including Selectica, CipherCloud, and Softchain. His CRM experience includes roles at Oracle, Siebel Systems, and Information Resources. He has also led four marketing automation deployments.
17

May

2017

10:00 - 11:00 AM
(GMT -7)

(Duration - 60 minutes)

ATTENDANCE FEE - FREE

WEBINAR HAS ENDED
Organizer: The Marketing Scope

The Marketing Scope takes a closer look at marketing by providing research, best practices and articles on the latest trends, products and techniques in the marketplace.While we don’t claim to be a big company, we do really big things that make a difference for our readers and clients and produce ... Read More

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