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Webinar: Exploring the Customer-Centric Model of FinTech

From Big Banks to the Underbanked: FinTech’s Customer-Centric Model

In this free webinar, the authors introduce FinTech from a marketing communications, public relations and customer-centric perspective, outline the significance of financial technology’s new and faster solutions, discuss the opportunities and challenges for middle-market companies in the U.S., and explain how to create an ecosystem that benefits your company, customers and innovation partners.
Why attend?
  • To learn how Financial technology, FinTech has revolutionized the financial services industry with customer-focused solutions

  • To learn more about U.S. middle market firms, leading the way in economic growth over the last five years.

  • With FinTech’s huge expansion and global each, marketing communications and public relations practitioners must evolve with the industry to better serve their clients.

Speakers
speaker
Wendy Glavin, Founder & CEO at Wendy Glavin Agency
Wendy Glavin is Founder and CEO of Wendy Glavin, a marketing communications, public relations, social and digital media agency in New York City. Wendy is a 20-year veteran of corporate, agency, consulting, and small-business ownership. Her firm specializes in business-to-business (B2B), technology, financial services, SaaS, mobile apps, SMBs, startups and entrepreneurs. Wendy’s expertise is in content marketing, marketing strategy, branding, customer-centricity, social and digital marketing, public relations and customer journey mapping.

Wendy is a published writer and guest speaker at companies and universities. She holds a BA in Communications
speaker
Jim Eckstein, CEO at TradeRocket
Jim Eckstein is responsible for the strategic direction and growth of TradeRocket. In 2013, Jim organized and led a syndicate that provided TradeRocket with its initial funding. Jim’s career in Financial Services Technology, Big Data and Analytics spans over 25 years.

Jim was the founder of Visionary Systems, Inc. (VSI), an applications service provider of enterprise level decision engines for credit underwriting and fraud applications. Through Jim’s leadership VSI grew to #15 on the INC 500© Fastest Growing Privately Held Companies list for 2002. In 2004 Jim and team orchestrated the sale of VSI to TransUnion, LLC, a leading credit reporting agency.

Jim was a partner with the founders of CompuCredit Corporation (NASDAQ:CCRT) a leading credit issuer specializing in the under- served marketplace. Jim advised CCRT as its acting CTO and chief technology strategist through its 1999 IPO, an explosive period of growth when CCRT saw its market cap grow to $1.5B.

Jim received his BBA from the University of Cincinnati in 1985 with a double major in Information Systems and Finance.

WEBINAR HAS ENDED

Organizer:

Corporate communications, marketing, financial communications and social media influencers share their insight & expertise. CommPRO is your gateway to participate in these important industry discussions.

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