Menu
webinara overview
Sales

Webinar: Consumers are Hiring. Is your Innovation Ready?

webinar description

Consumers don’t buy products, they hire them for a job. And when superconsumers "hire" products, they spend more than the average consumer - across all "jobs."

Superconsumers represent 10% of total consumers in a given category, but drive between 30% to 70% of sales and are usually willing to spend considerably more. As a gold mine of information and they might even know your product or solution better than you.

Using Job Theory, a strategy employed by the world’s fastest-growing and most well-respected companies, you can uncover these superconsumer's "jobs" and learn how to create a consistent innovation strategy that will unlock sustainable growth.

Reasons to attend the webinar:
  • Find out about Job Theory

  • Learn about superconsumers

  • Increase your sales

Speakers:
The Cambridge Group
Taddy Hall, Innovation Expert
Innovation expert, Jobs Theory pioneer and co-author of the recently released "Competing Against Luck"
Eddie Yoon, Growth strategist
Growth strategist with a billion dollar track record for profitable growth. Expert on Superconsumers and category creation. Author of Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth (Coming December 2016)
16

Nov

2016

10:00 - 11:00 AM
(GMT -5)

(Duration - 60 minutes)

ATTENDANCE FEE - FREE

WEBINAR HAS ENDED
Organizer: Webinara

Webinara help people from all over the world discover exciting webinars relevant to their areas of interest.

Other webinars you may like
Free
Jan 17, 12.00 PM (GMT -05:00)
Paid Quora Getting Relevant Traffic
Yes, Quora is one of the newest players on the Paid Ads market, but what a player it is. Some would argue it is one of the best platforms for B2B lead generation. Learn how to significantly increase your visibility, engagement, and lead generation on Quora. JD will walk you through the exact steps you
Granular
Speaker - Joe Martinez
More info
Free
Jan 17, 12.00 PM (GMT -05:00)
Sales Tech: Sales Execution in the Modern World
Sales technology that helps companies prospect, gather data, reach out to prospects via automated emails and cadences, and track literally everything about how they engage with your outreach is abundant with the rise of tech startups over the last 5 years or so. How do you utilize these tools and create
TeamOne Logistics
Speaker - Rusty Wiley
More info
Free
Duration: 30 Min
Why you should be using a webinar producer
Many of you have discovered how time-consuming and frustrating it can be to run a webinar. Many of you are very experienced in the field of webinar production and some of you think you should be conducting more webinars. Maybe you’re not part of a webinar team, you are the webinar team. Sometimes
Webinara
Speaker - Dave Clark
More info
Other webinars you may like
Free
Duration: 30 Min
Why you should be using a webinar producer
Many of you have discovered how time-consuming and frustrating it can be to run a webinar. Many of you are very experienced in the field of webinar production and some of you think you should be conducting more webinars. Maybe you’re not part of a webinar team, you are the webinar team. Sometimes
Webinara
Speaker - Dave Clark
More info
Free
Duration: 60 Min
Reach Customer Inboxes and Drive Revenue
Join Dyspatch CEO Matt Harris and SMTP Marketing and Delivery Expert Wendy Griffin as they share their strategies for creating and delivering exceptional transactional emails that reach your customers’ inboxes and drive revenue. Learn the key issues impacting deliverability and how addressing those
Dyspatch by Sendwithus
Speaker - Matt Harris
More info
Free
Duration: 60 Min
SEARCH MARKETING SCOOP with David Bain 16
If you feel like you hear about search news all over the digital industry and really need to keep track of all the changes - we all actually do, - tune in to our Search Marketing Scoop podcast with David Bain. David invites the industry’s leading experts on SEO, PPC, and Content Marketing, to uncover
AVADO
Speaker - David Bain
More info
show all webinars
ARE YOU 100% SURE YOU WANT TO YOU WANT TO DISCONNECT ?

yes no
ARE YOU 100% SURE YOU WANT TO REMOVE THIS SPEAKER ?

yes no
THIS SPEAKER CANNOT BE REMOVED. YOU HAVE ALREADY SELECTED THIS SPEAKER ABOVE. SELECT ANOTHER SPEAKER ABOVE TO REMOVE IT.

OK
PLEASE TYPE A VALID KEYWORD IN THE SEARCH FIELD