Customers want relationships, not transactions. They want fast outcomes, not long queues. They want their best interests in mind, not the accounting department's. Organizations that leverage customer journey mapping methods, techniques, and tools are better equipped to future-proof the overall customer experience, retain their client base, and win new clients.
While there are several approaches to mapping a customer's journey, the best approach will improve the customer experience as well as provide value to the organization.
Learn more about Aragon Research's analysts, services, and coverage areas.
Discover how to balance the customer experience with financial outcomes.
Discuss best practices for getting started with customer journey mapping.
Who should attend?Business and IT leaders looking to provide value to both the customer and the business should attend this webinar.
Aragon Research is the newest technology research and advisory firm. Aragon delivers high-impact interactive research and advisory services to provide enterprises the insight they need to help them make better technology and strategy decisions. Aragon Research serves business and IT leaders and has ...