Menu Shape 3 copy 2 Created with Avocode.
webinara overview
Marketing

Webinar: All About Marketing Automaton

What It Is & Why It Works

webinar description

As a marketer, you’ve probably wished you could respond to prospective buyers anywhere and everywhere, at any moment in time, right? With triggered campaigns, you can!

In this Tech Talk Tuesday presentation, Marketo’s Head of Commercial Demand Generation, Mike Madden, breaks down the powerful use cases of triggered campaigns, from scoring specific actions and prioritizing leads for sales to creating timely emails from website visits.

Reasons to attend the webinar
  • Learn how triggered campaigns work and how to create an automated, yet highly personalized dialog with your audience.

  • Learn how this strategy can be applied to amplify the marketer’s relevance in the moment.

  • Learn what ways triggered campaigns can be leveraged across the entire buyer’s journey.

  • Ask questions, and interact with your eMarketer community of marketing peers.

Speakers:
Marketo
Mike Madden, Head of Commercial Demand Generation
Mike Madden is responsible for new bookings at commercial prospect accounts, and generating cross-sell opportunities among Marketo's customer base. When not at work or fantasizing about the power of intent data, he is a big fan of M&Ms, early morning rounds of golf, hiking, and watching goats do parkour.
Other webinars you may like
FREE
Mar 19, 11.00 AM (GMT -04:00)
PR, Pitches and Editors: The Key to Unlocking The Biggest Audiences
Editors have influence. They are the guardians at the gates. And behind those gates, there are huge audiences. The editor's job is to filter the good from the bad. They get pitched all day, every day. Delete... Delete... Delete... Open, read, accept! Lisa Jenkins in the Managing Editor for social
Orbit Media
Speaker - Andy Crestodina
More info
FREE
Mar 19, 11.00 AM (GMT -04:00)
5 Strategies for Creating Global-Ready Content
Making your content more global-ready improves customer satisfaction, reduces localization costs, reduces friction in your product development lifecycle, and improves your global brand identity. Many times, even minor changes to the content development process can have huge impacts for localization,
Comgenesis, LLC
Speaker - Katherine Brown-Hoekstra
More info
FREE
Mar 21, 3.00 PM (GMT +00:00)
Master the Customer Journey
Join this webinar from Finextra and Diebold Nixdorf and hear expert speakers discuss the digital transformation of banks, the future role of the branch network and how together they redefine the customer journey. How do banks approach these complex challenges, and what strategies and methodologies do
Nordea-Nordics
Speaker - Morten Olsen
More info
Other webinars you may like
FREE
Mar 19, 11.00 AM (GMT -04:00)
PR, Pitches and Editors: The Key to Unlocking The Biggest Audiences
Editors have influence. They are the guardians at the gates. And behind those gates, there are huge audiences. The editor's job is to filter the good from the bad. They get pitched all day, every day. Delete... Delete... Delete... Open, read, accept! Lisa Jenkins in the Managing Editor for social
Orbit Media
Speaker - Andy Crestodina
More info
FREE
Mar 19, 11.00 AM (GMT -04:00)
5 Strategies for Creating Global-Ready Content
Making your content more global-ready improves customer satisfaction, reduces localization costs, reduces friction in your product development lifecycle, and improves your global brand identity. Many times, even minor changes to the content development process can have huge impacts for localization,
Comgenesis, LLC
Speaker - Katherine Brown-Hoekstra
More info
FREE
Mar 21, 3.00 PM (GMT +00:00)
Master the Customer Journey
Join this webinar from Finextra and Diebold Nixdorf and hear expert speakers discuss the digital transformation of banks, the future role of the branch network and how together they redefine the customer journey. How do banks approach these complex challenges, and what strategies and methodologies do
Nordea-Nordics
Speaker - Morten Olsen
More info
Other webinars you may like
FREE
Duration: 60 Min
Sales Tech: Sales Execution in the Modern World
Sales technology that helps companies prospect, gather data, reach out to prospects via automated emails and cadences, and track literally everything about how they engage with your outreach is abundant with the rise of tech startups over the last 5 years or so. How do you utilize these tools and create
TeamOne Logistics
Speaker - Rusty Wiley
More info
FREE
Duration: 60 Min
Supply Chain Marketing: Learn from the Pros
Supply Chain Marketing can be a haze of buzzwords, with every company in a crowded space endlessly describing their ‘solution’ and ‘platform’ as the best fit. Throw in expensive Magic Quadrants and Forrester Waves and it can seem even more daunting to get your message out there.
Backbeat Marketing
Speaker - Will Haraway
More info
FREE
Duration: 30 Min
Why you should be using a webinar producer
Many of you have discovered how time-consuming and frustrating it can be to run a webinar. Many of you are very experienced in the field of webinar production and some of you think you should be conducting more webinars. Maybe you’re not part of a webinar team, you are the webinar team. Sometimes
Webinara
Speaker - Dave Clark
More info
SHOW ALL WEBINARS
ARE YOU 100% SURE YOU WANT TO YOU WANT TO DISCONNECT ?

Yes No
ARE YOU 100% SURE YOU WANT TO REMOVE THIS SPEAKER ?

Yes No
THIS SPEAKER CANNOT BE REMOVED. YOU HAVE ALREADY SELECTED THIS SPEAKER ABOVE. SELECT ANOTHER SPEAKER ABOVE TO REMOVE IT.

OK
PLEASE TYPE A VALID KEYWORD IN THE SEARCH FIELD