December 01, 2015 @ 3:00 pm - 4:00 pm
Show in my time zone
Harvard Business Review - Michael Porter
PTC - James Heppelmann
Smart, connected products are completely changing the game.
The evolution of products into intelligent, connected devices—which are increasingly embedded in broader systems—is radically reshaping companies and competition. This is forcing companies to redefine their industries and rethink nearly everything they do, beginning with their strategies.
Companies will need new types of relationships with customers. They will need new product capabilities, infrastructure, and processes; entirely new structures, functions, and new forms of cross-functional collaboration.
On December 1, in a live, interactive, Harvard Business Review video webinar, Harvard Business School professor Michael Porter—one of the world's foremost experts on strategy and competition—and PTC CEO James Heppelmann will discuss how smart, connected products are impacting corporate strategies and transforming the entire value chain.
If smart, connected products are on your radar, but you aren't sure of what their impact will be, join Porter, Heppelmann, and HBR on December 1 to understand the true strategic impact of these products.
Why attend this webinar:
1. Hear Harvard Business School professor Michael Porter—one of the world's foremost experts on strategy and competition
2. Learn how smart, connected products are impacting corporate strategies and transforming the entire value chain
3. Understand the true strategic impact of smart, connected products
More information about the speakers:
Harvard Business Review - Michael Porter - Bishop William Lawrence University Professor, Harvard Business School - Twitter @HarvardBiz
Michael E. Porter is a leading authority on competitive strategy; the competitiveness and economic development of nations, states, and regions; and the application of competitive principles and strategic approaches to social needs, such as health care, innovation, and corporate responsibility. Porter is generally recognized as the father of the modern strategy field, and has been identified in rankings and surveys as the world's most influential thinker on management and competitiveness. As the Bishop William Lawrence University Professor based at Harvard Business School, Porter has received the highest professional recognition that can be awarded to a Harvard faculty member.
PTC - James Heppelmann - President and CEO - Twitter @PTC
James (Jim) Heppelmann is the president and chief executive officer (CEO) of PTC and is responsible for driving PTC's global business strategy and operations. Previous to his appointment as CEO, Heppelmann served as PTC's president and chief operating officer, responsible for managing the operating business units of the company including R&D, Marketing, Sales, Services, and Maintenance. He also serves on PTC's Board of Directors. Heppelmann has worked in the information technology industry since 1985 and has extensive experience developing and deploying large-scale product development systems within the manufacturing marketplace.