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webinara overview
Marketing

Romancing the C-Suite

webinar description

This webinar will take a deep dive into the language and process to communicate PR/marketing value to the C-suite and/or to key stakeholders.

Reasons to attend the webinar
  • Learn about setting the tone with “Content World Framework” – channels, formats, and measurement/metrics that matter in the new digitally driven world.

  • How to connect the dots between creative inputs and business driving outcomes: questions to ask, setting benchmarks, etc.

  • Learn how to communicate these outcomes to the C-Suite and simple, concise language so they how your efforts fit into the larger picture.

Speakers:
AirPR
Rebekah Iliff, Chief Strategy Officer
Rebekah Iliff is the Chief Strategy Officer for AirPR, a technology platform to increase PR performance. Previously, she was the CEO of talkTECH Communications, where she created an industry-first methodology for emerging technology companies which positioned talkTECH as one of the fastest growing, launch-only PR firms in the U.S.
MRY Agency
David Berkowitz, Chief Marketing Officer
The Dannon Company, DANONE North America
Michael Neuwirth, Senior Director of Public Relations
PROOF
Mark Stouse, Chief Executive Officer
06

Apr

2016

1:00 - 2:00 PM
(GMT -4)

(Duration - 60 minutes)

ATTENDANCE FEE - FREE

WEBINAR HAS ENDED
Organizer: CommPRO.biz

Corporate communications, marketing, financial communications and social media influencers share their insight & expertise. CommPRO is your gateway to participate in these important industry discussions.

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