Thanks to smartphones and click-to-call, phone calls are now among the most important conversion metrics for search advertising. Join click-to-call optimization experts from DialogTech and Optimizely to learn proven strategies top marketers use to drive calls and revenue from paid search.
Why attend?
Learn proven strategies to drive calls through search.
Find out how to take advantage of new Google and Bing formats for click-to-call
Determine the key data around phone calls you must capture to prove and optimize performance
Speakers
Stuart Feil, Custom Publishing Director at Adweek
Organizer:
Adweek, "The Voice of Media" covering the marketing, advertising and media industries, runs regular webinars providing practical insights on key topics of interest to the marketing community.
