Paid Search Strategies for Click to Call

With more buyers shifting to digital channels, organizations face an unprecedented need to transform existing sales and pricing processes to remain competitive in today’s digital economy. Leveraging AI within pricing enables businesses to effectively respond to changing market conditions and provides

Digital business is all about enabling new competitive advantages – achieved by conducting business in ways that prospects and customers recognize as superior to rivals and thus award you their business. ‘How’ an enterprise delivers customer value determines its competitive advantage,

To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Hotel Campaigns helps travel marketers work smarter - with richer ad management, powerful analysis, and more granular targeting options. As a premier partner,

With more buyers shifting to digital channels, organizations face an unprecedented need to transform existing sales and pricing processes to remain competitive in today’s digital economy. Leveraging AI within pricing enables businesses to effectively respond to changing market conditions and provides

Digital business is all about enabling new competitive advantages – achieved by conducting business in ways that prospects and customers recognize as superior to rivals and thus award you their business. ‘How’ an enterprise delivers customer value determines its competitive advantage,

To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Hotel Campaigns helps travel marketers work smarter - with richer ad management, powerful analysis, and more granular targeting options. As a premier partner,

Choosing a feed management provider can be complex. Current pricing models are often on a per SKU, per partner or percentage of spend basis. All of this means that agencies and brands are being unfairly charged, not reflecting fair value. So why should your current provider unnecessarily profit from

Large volume of data is an old adversary of data integration and onboarding solutions. Enterprises relying on sub-par data exchange technology can barely handle files more than 1 GB, which is abominably low per today’s standards. Moreover, they consume a fair amount of money, time, and effort

Sales technology that helps companies prospect, gather data, reach out to prospects via automated emails and cadences, and track literally everything about how they engage with your outreach is abundant with the rise of tech startups over the last 5 years or so. How do you utilize these tools and create