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Marketing

Webinar: Multi Channel Campaigns – A Necessity For B2C Business

THIS WEBINAR WAS RECORDED ON THE

September 07, 2016

DURATION

30 min

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webinar description

On average 49% of companies are currently using Marketing automation. With more than half of B2B companies (55%) adopting the technology.[ Source- EmailMonday]

Marketing Automation not only calls for streamlining processes but also adding a human touch to all the channels through which you contact your users/customers. Thus we are having this webinar to bridge the existing gap between marketers and marketing automation.

Details

Date- 7th September, 2016

Time- 10am GMT | 7pm GMT

Duration- 45 minutes (including Q and A)

What will this webinar cover?

In this webinar, we will talk about

1. Various marketing challenges faced by businesses
2. Multiple touch points that are essentially game changers for businesses.
3. Understanding user journeys and building various use cases to understand the implementation of the same.
4. Case Study- Housejoy, a leading online home services marketplace.

Who should attend this webinar?

1. Businesses that are yet to adopt marketing automation.
2. Businesses who are already using a marketing automation suite.
3. Product Managers/ Marketing Managers looking to scale sales and lead generation.

Industry this webinar caters to

B2B, B2C, Healthcare, Content, BFSI and Travel
Use case- Marketplace/ Listing Website

Presenter

We have roped in Mr. Abhishek Joshi, head of Digital Marketing at Housejoy and also an eCommerce professional with 8 years of experience in Digital Marketing, Customer Acquisition, eCommerce, mCommerce, Digital Strategy, Product Development, Conversion Optimisation and brand building.

PS-The first 30 registrants will receive a free copy of our upcoming eBook, "Marketer's Handbook To Push Notifications".

Reasons to attend the webinar:
  • To know various marketing challenges faced by businesses

  • To understand the multiple touch points that are essentially game changers for businesses.

  • For understanding user journeys and building various use cases to understand the implementation of the same.

Speakers:
WebEngage
Divya Sharma, Digital Marketing Strategist
WebEngage is a multi-channel marketing automation suite that gives its user the power to create journeys and backs it up with in-depth user profile and analytics.
Housejoy
Abhishek Joshi, Head Of Digital Marketing
Mr. Abhishek Joshi, head of Digital Marketing at Housejoy and also an eCommerce professional with 8 years of experience in Digital Marketing, Customer Acquisition, eCommerce, mCommerce, Digital Strategy, Product Development, Conversion Optimisation and brand building.

Organizer: WebEngage

WebEngage is a SaaS based 'Omni-channel Marketing Automation' suite. We help online businesses engage and retain users on their websites and take action on top of it. Our clients find good use in use-cases like: reducing shopping cart abandonment, generating leads on their website, getting user feed ...
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