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Keys to Successful Martech Procurement

The marketing technology landscape now includes more than 7,000 distinct solutions, and the number is still growing. Recent research shows that many companies are spending as much on marketing technologies as they are on media –and more than they are spending with agencies.

This makes it critical for companies to have and use sound practices for procuring marketing technology solutions.

On January 29, 2020, Sandy Kane, the CEO of Real Sourcing Network, will be joined by a stellar panel of sourcing professionals who will share their real-world strategies for managing the procurement of marketing technology solutions. In Keys to Successful Martech Procurement, you will learn:

Why marketing procurement is increasingly about technology procurement
How successful procurement pros evaluate and source marketing technology solutions
How to manage relationships with the key stakeholders involved in the acquisition of marketing technologies
Why attend?
  • Learn why marketing procurement is increasingly about technology procurement

  • Learn how successful procurement pros evaluate and source marketing technology solutions

  • Learn how to manage relationships with key stakeholders involved in the acquisition of marketing technologies

Who should attend?
Anyone involved with or wanting to know more about marketing services or marketing technology procurement.
Speakers
speaker
Sandy Kane, CEO at RSN
Sandy Kane is Michael Phelps, Homer, Warren Buffett, Casey Kasem, and Abraham Lincoln wrapped up into one fully functional package. Sandy is a great listener who tells the truth. He hires the best people and provides them with the tools and the autonomy to be successful. Sandy has contributed much to the world.

Here are only a few of Sandy’s contributions:

He ran IBM’s worldwide semiconductor operations.
He was one of the founders of SEMATECH and served as executive director.
He tackled four startups and three turnarounds and survived.
He is the president of Kane Concepts Incorporated, a management-consulting firm.
His greatest contribution, however, is his devotion to his family. He loves his wife, three children, and grandchildren more than anything.
As for Michael Phelps, Sandy was a swimmer in high school; as for Homer, Sandy is a storyteller; as for Warren Buffett, Sandy is a successful CEO; as for Casey Kasem, Sandy has a wonderfully melodic radio voice; and, finally, as for Abe Lincoln, Sandy is an avid reader.

“Whatever you are, be a good one.” –Abraham Lincoln

Organizer:

Companies use our print e-sourcing tool to manage the print buying process in-house. Our software provides allows a buyer to setup his/her preferred suppliers and ensures at least five bids. Our e-sourcing tool also coordinates proofing, tracks savings data and manages diversity spend. Companies ...
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