Menu Shape 3 copy 2Created with Avocode.
webinara overview
Marketing

Driving Results with Digital Marketing: A Webinar for Auto Dealers

webinar description

Auto shoppers spend 75% of their time researching their options online before buying a new vehicle. Join the webinar hosted by Vertical Nerve and Google to gain insight into the modern car buyer's path to purchase and how you can leverage online marketing to reach them at every stage in their buying cycle.

You'll also get:
- Strategies for using digital channels for increased brand awareness and conversions
- Tactics for tracking and measuring results down to the VIN-level
- How cross-device targeting reaches consumers where they are
- Client wins from online advertising campaigns at dealerships like yours

Featuring:
Andrew Nelson, Agency Development Manager, Google
Andrew Ellis, Senior Account Manager, Vertical Nerve

Bonus Takeaway!
All registrants will receive a downloadable one-page guide with best practices for quick reference.

Reasons to attend the webinar
  • Get strategies for using digital channels for increased brand awareness and conversions

  • Learn how cross-device targeting reaches consumers where they are

  • Hear client wins from online advertising campaigns at dealerships like yours

Speakers:
Vertical Nerve
Andrew Ellis, Senior Account Manager
Andrew Ellis, a Senior Account Manager at Vertical Nerve is Google and Bing Certified for SEO/SEM. He discovered his passion for all things digital while attending The University of Texas at Dallas where he enrolled in various marketing courses during his matriculation. After managing SEO & social media for an automotive group with nine locations he joined The Richards Group and transitioned into paid media. He's worked with various clients including QuikTrip, Dymatize Nutrition, and Grocery Outlet. He finds staying on top of the latest trends in technology as an integral part of a successful career in digital marketing. When he isn't crafting ad copy or client facing he enjoys watching sports, craft beer and outdoor activities.
Google
Andrew Nelson, Agency Development Manager
As an Agency Development Manager at Google, Andrew currently oversees a multi-million dollar portfolio of Digital Advertising Agencies. Servicing hundreds of AdWords clients, he has a proven track record of creating sustainable performance and long-term client success. Before joining the Agency team at Google, Andrew spent three years working directly with Google’s SMB clients. During this time, Andrew worked to optimize account performance and onboard new advertisers to the AdWords platform. Previous work experience includes co-founding Off Campus Scoop, a startup aimed at providing college students information about off-campus housing and activities. Andrew attended Bucknell University, where he played 4 years of Division 1 Water Polo.
24

May

2016

12:00 - 1:00 PM
(GMT -5)

(Duration - 60 minutes)

ATTENDANCE FEE - FREE

WEBINAR HAS ENDED
Organizer: Vertical Nerve

Vertical Nerve is a digital optimization agency focused on producing measurable results. We work with clients of all sizes and industries with programs specifically designed to acquire more traffic and convert more sales and leads.

Other webinars you may like
FREE
Jun 18, 8.00 AM (GMT -04:00)
Pricing 2020
With more buyers shifting to digital channels, organizations face an unprecedented need to transform existing sales and pricing processes to remain competitive in today’s digital economy. Leveraging AI within pricing enables businesses to effectively respond to changing market conditions and provides
PROS
Speaker - Geoff Webb
More info
FREE
Jun 20, 11.00 AM (GMT -04:00)
How hoteliers can succeed with the Google Ads Migration
To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Hotel Campaigns helps travel marketers work smarter - with richer ad management, powerful analysis, and more granular targeting options. As a premier partner,
Koddi
Speaker - Brian Batts
More info
FREE
Jun 26, 12.00 PM (GMT -05:00)
Digital Payments Expansion & Market Consolidation Impacts
Consumer acceptance of digital payments is expanding new commerce channels for click and collect, e-commerce order for home delivery, in-app purchases, and digital commerce at the point of sale. Javelin Strategy and Research provides consumer research on the usage of digital payments, market forecasts,
W. Capra
Speaker - Jim DuBoyce
More info
Other webinars you may like
FREE
Jun 18, 8.00 AM (GMT -04:00)
Pricing 2020
With more buyers shifting to digital channels, organizations face an unprecedented need to transform existing sales and pricing processes to remain competitive in today’s digital economy. Leveraging AI within pricing enables businesses to effectively respond to changing market conditions and provides
PROS
Speaker - Geoff Webb
More info
FREE
Jun 20, 11.00 AM (GMT -04:00)
How hoteliers can succeed with the Google Ads Migration
To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Hotel Campaigns helps travel marketers work smarter - with richer ad management, powerful analysis, and more granular targeting options. As a premier partner,
Koddi
Speaker - Brian Batts
More info
FREE
Jun 26, 12.00 PM (GMT -05:00)
Digital Payments Expansion & Market Consolidation Impacts
Consumer acceptance of digital payments is expanding new commerce channels for click and collect, e-commerce order for home delivery, in-app purchases, and digital commerce at the point of sale. Javelin Strategy and Research provides consumer research on the usage of digital payments, market forecasts,
W. Capra
Speaker - Jim DuBoyce
More info
Other webinars you may like
FREE
Duration: 60 Min
How to instantly unlock the hidden value in your shopping feeds
Choosing a feed management provider can be complex. Current pricing models are often on a per SKU, per partner or percentage of spend basis. All of this means that agencies and brands are being unfairly charged, not reflecting fair value. So why should your current provider unnecessarily profit from
Summit/Productcaster
Speaker - Dave Trolle
More info
FREE
Duration: 60 Min
Sales Tech: Sales Execution in the Modern World
Sales technology that helps companies prospect, gather data, reach out to prospects via automated emails and cadences, and track literally everything about how they engage with your outreach is abundant with the rise of tech startups over the last 5 years or so. How do you utilize these tools and create
TeamOne Logistics
Speaker - Rusty Wiley
More info
FREE
Duration: 60 Min
Supply Chain Marketing: Learn from the Pros
Supply Chain Marketing can be a haze of buzzwords, with every company in a crowded space endlessly describing their ‘solution’ and ‘platform’ as the best fit. Throw in expensive Magic Quadrants and Forrester Waves and it can seem even more daunting to get your message out there.
Backbeat Marketing
Speaker - Will Haraway
More info
SHOW ALL WEBINARS
ARE YOU 100% SURE YOU WANT TO YOU WANT TO DISCONNECT ?

Yes No
ARE YOU 100% SURE YOU WANT TO REMOVE THIS SPEAKER ?

Yes No
THIS SPEAKER CANNOT BE REMOVED. YOU HAVE ALREADY SELECTED THIS SPEAKER ABOVE. SELECT ANOTHER SPEAKER ABOVE TO REMOVE IT.

OK
PLEASE TYPE A VALID KEYWORD IN THE SEARCH FIELD