Menu Shape 3 copy 2Created with Avocode.

Creating Challenger Brands

An Open Class by Geneva Business School

Today’s world is populated by BIG brands that give the impression that little space is left for newcomers. This open class will focus on how to build small challenger brands that will be able to compete and win in today’s constantly evolving environment.

As speed and technology create new relationship opportunities regardless of space and time constraints, so brands become the most important promotional tools for management boards. This phase of brand creation is one of the most crucial for any organisation. The Brand will certainly become the foremost ambassador of any company in this diverse environment.

After you experience a typical MBA class, Geneva Business School’s Admissions’ Specialist will give more information about their specialised MBAs in International Relations, Oil and Gas, Finance, and Management.
Why attend?
  • Experience a typical MBA class at Geneva Business School

  • Learn how to get admitted to Geneva Business School

  • Learn more information about the specialised MBAs in International Relations, Oil and Gas, Finance, and Management.

Who should attend?
MBA candidates considering to enroll at a Swiss Buiness School.
Speakers
Francesco Derchi, Professor and Creative Thinking Expert at Geneva Business School
Francesco Derchi is a creative thinking expert with over fourteen years of professional experience at a global level.
He is a Certified ExO Ambassador, committed to create Exponential Organizations; He teaches Digital Business at the Geneva Business School in Switzerland and runs "This is D" - a management consultancy focused on digital and innovation.
From 2015 he is serving as Business Coach for EASME at the European Commission.
He is strongly convinced that creativity will save the world.

WEBINAR HAS ENDED

Organizer:

PrepAdviser is a global preparation network for MBA and Master's applicants from all over the world. It is the best primary source of information and advice for applicants to international MBA and Master’s programs. Visit www.prepadviser.com

Other webinars you may like
FREE
Sep 27, 10.00 AM (GMT -07:00)
Aragon Research Technology Arc for the Digital Workplace 2019
With so many workplace technologies in the market, it can be a challenge to determine which ones are actually delivering new, innovative capabilities that will transform work and its outcomes. This webinar introduces the Aragon Research 2019 Technology Arc for the Digital Workplace. Aragon Technology
Aragon Research
Speaker - Jim Lundy
More info
FREE
Oct 4, 2.00 PM (GMT +03:00)
Time Management Tips for the Quantitative section of the GMAT exam
Time is never sufficient when doing the Quant section of the GMAT. Mr. Amit Goyal, Academic Head: Maths at Jamboree Education, will share with us some tips on how to better manage your time when doing the Quant section of the exam. He will elaborate on why time management is so important to score
Jamboree Education
Speaker - Amit Goyal
More info
FREE
Oct 8, 9.30 AM (GMT -06:00)
6 Essential Building Blocks of eLearning programs
The age of eLearning is on the rise! Modern internal training teams are seeking to build programs specific to company initiatives and goals. Today, upskilling talent is an essential part of empowering employees to grow and succeed in their roles. However, despite the undeniable benefits of expanding
DS Virtually
Speaker - David Smith
More info
Other webinars you may like
FREE
Sep 27, 10.00 AM (GMT -07:00)
Aragon Research Technology Arc for the Digital Workplace 2019
With so many workplace technologies in the market, it can be a challenge to determine which ones are actually delivering new, innovative capabilities that will transform work and its outcomes. This webinar introduces the Aragon Research 2019 Technology Arc for the Digital Workplace. Aragon Technology
Aragon Research
Speaker - Jim Lundy
More info
FREE
Oct 4, 2.00 PM (GMT +03:00)
Time Management Tips for the Quantitative section of the GMAT exam
Time is never sufficient when doing the Quant section of the GMAT. Mr. Amit Goyal, Academic Head: Maths at Jamboree Education, will share with us some tips on how to better manage your time when doing the Quant section of the exam. He will elaborate on why time management is so important to score
Jamboree Education
Speaker - Amit Goyal
More info
FREE
Oct 8, 9.30 AM (GMT -06:00)
6 Essential Building Blocks of eLearning programs
The age of eLearning is on the rise! Modern internal training teams are seeking to build programs specific to company initiatives and goals. Today, upskilling talent is an essential part of empowering employees to grow and succeed in their roles. However, despite the undeniable benefits of expanding
DS Virtually
Speaker - David Smith
More info
Other webinars you may like
FREE
Duration: 60 Min
Move Your Training Online in 6 Steps
Companies everywhere are reaping the benefits of virtual training. Reduced travel time/costs, quicker responses to training needs, impact on global teams. Yet, many worry training quality is being lost. Can training be moved online successfully? One of the issues we've seen is the attempt to force
DS Virtually
Speaker - David Smith
More info
FREE
Duration: 60 Min
The Convenience Revolution with NYT Best-Selling Author Shep Hyken!
Today’s customers want a convenient and frictionless experience. Companies like Amazon and Uber disrupted their respective industries by being more convenient. But, you don’t have to disrupt your entire industry. Just disrupt your competition. Learn how to leverage convenience as a powerful
Panviva
Speaker - Panviva Inc
More info
FREE
Duration: 60 Min
20th Century Leadership Skills in the 21st Century
How do the leaders that were taught in the 20th century lead groups and companies in the 21st century? Is there any difference in leadership skills from 30 or 40 years ago to the present day with Millennials? And how do the leaders of the last century get ready to guide those upcoming individuals to
Michelin
Speaker - Chuck Baker
More info
SHOW ALL WEBINARS
ARE YOU 100% SURE YOU WANT TO YOU WANT TO DISCONNECT ?

Yes No
ARE YOU 100% SURE YOU WANT TO REMOVE THIS SPEAKER ?

Yes No
THIS SPEAKER CANNOT BE REMOVED. YOU HAVE ALREADY SELECTED THIS SPEAKER ABOVE. SELECT ANOTHER SPEAKER ABOVE TO REMOVE IT.

OK
PLEASE TYPE A VALID KEYWORD IN THE SEARCH FIELD