Join Ken Molay, webinar expert and noted industry spokesperson, as he shares insights and strategies for dealing with diverse target audiences, shorter attention spans, and increased competition for viewers.
In this free educational session, Ken will reveal tips to improve your promotion of webinars, delivery of your content, and ongoing impact of your lead gen web events.
How to boost registration and attendance for live webinars
Ways to encourage more visits to your site and more engagement from viewers
How to incorporate social media and cloud marketing in your webinar strategy
In more than 30 years of professional experience, Ken has presented public sessions at numerous industry conferences, as well as presenting information to customers, sales prospects, industry analysts, and the press.
Ken served time in the corporate trenches as product marketing manager and director of marketing for a Silicon Valley software company that went through three acquisitions, one IPO, and five name changes in the space of five years.
Ken offers consulting and training services through his company Webinar Success. He is also a prolific blogger on the subject of web conferencing and its applications in The Webinar Blog. He has been quoted in the Wall Street Journal and industry publications as well as making frequent public presentations on the topic of more effective webinars.