Facebook is a platform commonly used for social sharing and branded advertising, but there is power in also using it for remarketing. Learn how to get started from Mike Orren, President at Speakeasy and Richard Johnson and Madeleine Dao from Vertical Nerve. Tune into the on-demand webinar to gain insight into tips & tricks you can learn to implement for your brand.
Get step-by-step instructions on how to set up a new Facebook remarketing campaign
Score actionable audience targeting tactics you can implement for your brand
Obtain content marketing inspiration and strategies to create a campaign that converts
Richard Johnson, Sr. Director of Acquisition Services at Vertical Nerve
Richard Johnson, Sr. Director of Acquisition Services for Vertical Nerve, has nearly a decade of experience in managing digital marketing teams and creative professionals across the paid search, SEO & social advertising landscape. Rich leads our team with a love for clients, a knack for building relationships and an eye for efficiency. His diverse experience and relentless appetite for the latest trends keep Vertical Nerve on the cutting edge of digital acquisition. Rich is certified in all things AdWords & Bing and a University of North Texas graduate. A self-professed wordsmith & avid Cowboys fan, his personal passions include family time and maintaining his amateur lawn whisperer status.
Mike Orren, President at Speakeasy
Mike Orren is the President of Speakeasy – a content marketing, social media and digital strategy agency that is a joint venture between Slingshot and The Dallas Morning News. He was the founder of Pegasus News and has served in senior leadership roles at American Lawyer Media and D Magazine. As a consultant, he has helped Examiner, CBS Local and numerous newspaper and TV companies. He is a regular speaker at conferences like SXSW, Borrell, BIA/Kelsey and Newspaper Association of America.