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10 Tips for Digital Marketing Success

Today’s disruption is tomorrow’s opportunity! Are you using this year to shake things up, try new tactics, and technologies? IBM’s Jay Jhun, shares 10 tips to help you improve customer experience, build strong customer relationships and drive more revenue.
Why attend?
  • Double down on mobile app engagement and video marketing

  • Improve data collection and marketing content

  • Employ cross-channel list growth and personalization tactics

Speakers
speaker
Jay Jhun, Account Director, Enterprise Services at Silverpop, an IBM Company
As an account director, Jay serves as a client partner in evaluating programs and casting a vision for customer-centric, behavior-driven lifecycle marketing. He is passionate about helping marketers make the most out of their digital marketing programs and has comprehensive experience spanning all aspects of the spectrum, with email marketing as a foundational discipline.

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The Marketing Scope takes a closer look at marketing by providing research, best practices and articles on the latest trends, products and techniques in the marketplace.While we don’t claim to be a big company, we do really big things that make a difference for our readers and clients and produce ...
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