Why watch this webinar:
1. Our experts will analyze the balance of both research AND data.
2. Whenever you talk about data and analytics, everyone goes to the results. You are missing the value of the research.
3. The use of social mining as an effective research tool
4. How to get to the right systems and process to yield the right data and analytics- that ultimately inform strategy.
5. There is no one measurement tool. How do agencies show earned media results most effectively?